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Wednesday, August 28, 2013

Update | Women in Business Deadline Today, Social Media Marketing Case Study

STEVIE AWARDS UPDATE | News About the World's Premier Business Awards spacerspacer THE STEVIES
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IN THIS ISSUE
Women in Business Awards Entry Deadline Today
  Where Are They Now? 2004 Stevie Winner Valerie Herskowitz Had a Day Named for Her
  How MAC Presents Used Social Media to Stunning Effect for AT&T and Samsung
  IN BRIEF: The Stevies Are Looking for a Marketing Director; People's Choice Voting Through September 13; Asia-Pacific Stevie Awards Are Coming; Apply to Judge Stevie Awards Competitions.
  Upcoming Stevie Awards Calendar
Women in Business Awards Entry Deadline Today

  

Today is the entry deadline for the 10th annual Stevie Awards for Women in Business, the world's top honors for women entrepreneurs, executives, employees, and the organizations. This is an international competition: all eligible women and organizations, worldwide, may submit entries.

The entry kit is here - review it now. It contains all the information you'll need to know about how to prepare and submit entries. Still have questions? Contact us.

SAWIB VideoWe also have a short video about how to enter.

If you miss the deadline, know that late entries will be accepted through September 25 with payment of a $35/entry late fee.

The Stevie Awards for Women in Business feature a wide range of categories to recognize the achievements of women in the workplace, including categories for individual executives and entrepreneurs, entire organizations run by women, marketing and PR campaigns and new products and services produced by or for women, and media such as videos and websites produced by or for women.

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Where Are They Now? 2004 Stevie Winner Valerie Herskowitz Had a Day Named for Her

  

2013 marks the 10th anniversary of the Stevie Awards for Women in Business, the world's top honors for female entrepreneurs, executives, employees, and the organizations they run.

As we approach the entry deadlines for the 2013 competition we'll look back at some of the women who have won Stevie Awards over the past decade.  We'll catch up with them on their current activities, and learn what their Stevie win meant to them and their careers.

Today's profile is of 2004 Lifetime Achievement Award winner Valerie Herskowitz. Read the other profiles on the Stevie Awards Blog.

Valerie HerskowitzValerie Herskowitz is the kind of person who just doesn’t stop giving.  At the time Herskowitz was named recipient of the Lifetime Achievement Award at the Stevie Awards for Women in Business in 2004, she was recognized for her relentless dedication to working with individuals with autism.  To this end, she owned and operated Dimensions Therapy Center, a business dedicated to helping those with autism through speech and occupational therapy.  She also has served as president of the National Autism Registry for 14 years. In this volunteer role, she works with the organization to take them closer to their mission of providing community-based opportunities for those with autism. The organization has held numerous outings, offered camp scholarships and hosted other recreational activities, all in an effort to create opportunities for adults with autism.

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How MAC Presents Used Social Media to Stunning Effect for AT&T and Samsung

  

MAC Presents of New York, New York USA won the Gold Stevie® Award for Small-Budget Marketing Campaign of the Year in the communications and marketing awards categories of the 2012 Stevie Awards for Women in Business, the world's top honors for women entrepreneurs, executives, and the organizations they run.  (Another MAC Presents campaign also won a Gold Stevie for Small-Budget Marketing Campaign of the Year in The 2013 American Business Awards.) The entry deadline for the 2013 Stevie Awards for Women in Business is August 28 - get the entry kit here.)

Here we look at the highly successful AT&T/Samsung sponsorship that MAC Presents put together with the New York fashion label rag & bone.

For the launch of the Samsung Galaxy Note, AT&T and Samsung wanted to target the creative, fashion-forward mobile consumer, who would not only want the latest in advanced technology but would also view the device as a fashion accessory.

A custom promotion solution was needed that would establish a Galaxy Note social community within the fashion world during New York’s Fashion Week. Ideally, this social platform would integrate the phone into the daily life both of a fashion designer partner and of respected fashion bloggers.

The Ideal Collaboration

MAC Presents worked with AT&T and Samsung's marketing teams to select the ideal designers for them to collaborate with, and to create the unique marketing that would effectively reach the Galaxy Note's target audience.

MAC Presents developed a custom program that enabled AT&T/Samsung to partner with rag & bone, one of today's leading fashion brands based in New York City. To help reach the Galaxy Note’s influential target audience, MAC Presents worked with rag & bone to create an exclusive case for the Galaxy Note device.

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IN BRIEF: The Stevies Are Looking for a Marketing Director; People's Choice Voting Through September 13; Asia-Pacific Stevie Awards Are Coming; Apply to Judge Stevie Awards Competitions.

The Stevie Awards are looking to hire a Marketing Director in our Fairfax, Virginia office to direct our communications outreach to potential entrants, sponsors, and judges. Read the requirements here...

Voting continues through September 13 in the People's Choice Stevie Awards for Favorite Companies, our people's choice competition associated with The International Business Awards. Vote for your favorites at http://peopleschoice.stevieawards.com...

The Stevie Awards will soon launch its fifth awards program, the Asia-Pacific Stevie Awards. This program will be open exclusively to organizations operating in the 22 nations that comprise the Asia-Pacific region. Join the mailing list for these awards and we'll send you the entry kit as soon as it's available...

You're invited to apply to be a preliminary-round judge in the Stevie Awards for Women in Business and/or the Stevie Awards for Sales & Customer Service. As a judge you'll see how many individuals and organizations around the world are innovating and achieving success, and you'll receive a certificate of appreciation suitable for framing...

Upcoming Stevie Awards Calendar

August 28: Entry deadline for 10th Stevie Awards for Women in Business

September 13: Voting closes for People's Choice Stevie Awards for Favorite Companies

September 16: Second of two American Business Awards banquets, Julia Morgan Ballroom @ The Merchants Exchange, San Francisco

September 23: Entries open for Asia-Pacific Stevie Awards





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